Heinz Julen
Artist, Architect & Designer


August Julen, a mountain guide and owner of a restaurant high up in the mountains at Findeln, above Zermatt (2100m above sea-level), was accustomed to seeing important people call in at his small restaurant. But Mr Heinz of “Heinz Ketchup” fame was different and it was as a mark of friendship that August promised him that if he had a son one day, he would call him “Heinz”. And that is what he did on the 29 February 1964 when, after the birth of his first daughter, Vrony, his wife gave birth to a son, Heinz Julen, followed by the birth of two more daughters named Leni and Moni

But it is not only his first name or his date of birth which distinguish Heinz Julen as a rare kind of person. Brought up in a close-knit family, deeply rooted in the region, and in which religion holds and important place, he maintains a rare relationship with his surroundings marked by a spirituality which gives his works such an individual dimension and makes Heinz Julen an exceptional artist with an extraordinary career.


Guest speaker at the British-Swiss chamber of commerce. Topic: “Re invent or die, trends in travel industry” 08 September 2016

Guest speaker at the Swiss Tourism Association – Bellevue Palast-Bern – on the Day of the Tourism Industry “Topic: Swiss Tourism in Transition” 02 March 2016

Backstage Luxury Loft, Zermatt: design, planning,construction, interior


Guest speaker at the German Hotel Congress -Berlin – February 2013


Backstage Chalet, Zermatt: design, planning,construction, interior


Guest speaker at the Wellness Summit September 2012. Top annual conference for hotels, day spa and wellness in Germany, Austria and Switzerland.


Opening, Heinz Julen Shop, Amsterdam, Netherlands, October 2011


Opening Backstage Boutique Hotel, Zermatt, Switzerland


Speaker at the Bally Lab “The Event Hall” on the subject of “Special events” May 19, 2009


Hotel Focus in Zermatt: design, planning, interior
Extention of the Hotel Coeur des alpes in Zermat
Opening Baracca Zermatt Projects in Basel and Zürich, Switzerland
Guest speaker at the International Symposium on Sustainable Tourism Development, Quebec, Canadao
Planning and construction, Backstage Boutique Hotel, Zermatt.

Extension, Vernissage cultural centre, Zermatt (opened 1991)
Spa concept and construction, Backstage Boutique Hotel, themed on wellness and the history of creation


Guest speaker at the Festival des Mondes Habitates 08/05/2008


Architectural studio, Heinz Julen Idee, established in Zermatt
Openind Restaurant Rüsterei in Zürich
Opening Snow Boat in Zermatt
Heinz Julen artist portrait in the New York Times


Guest speaker at the  Museumsnacht Bern 23 March 2007.


Project presentation for hotel in Tibet at 5,000 masl, 1st prize


Congress and conference center Amsterdam: Interior design
Opening: Heinz Julen Shop Zermatt


Heinz Julen win the contest for the Small Matterhorn, with his project Matterhorn Glacier Paradise.

Presentation of his project in Ischgl (Austria), at the Tourism Forum of Alpine Region.


Opening of the new architecture office in Zermatt, with the partner Ueli Lehmann: ” Peak Architekten”

Re-opening of the restaurant Enzo-Vrony with his partner Thomas Sterchi, who is also in charge of the Vernissage.


Exhibition at the Foundation Braillard (Genêve): Portrait d’Architecture.


Invitation at the architecture contest for the project on the Small Matterhorn.

Cooperation with Ueli Lehmann: First prize for the joint project to design the Little Matterhorn, founded by PEAK Architekten.

Exhibition at the Vernissage Zermatt: Portrait d’Architecture.

June :

Participation at the contest for the Alpine Museum of Zermatt.


Presentation of furniture in the VIP area of the Contemporary Art Fair in Strasbourg, “St’Art”.

März :

Daniel GAUTHIER invited Heinz Julen at Las Vegas, to see big shows backstage.

Cooperation with Daniel Gauthier in the design of the Le Massif ski area Project proposal for the hotel The Swiss Cottage in Verbier (in collaboration with Michel Clivaz)

Presentation of the design at the contemporary art fair “St’Art” in Strasbourg, France


Heinz Julen intensified his collaboration with Michel Clivaz and the Archidata society:
They are working together on a project for a hotel in Marocco (Bouznika) as well as on a hotel project in Verbier.
Conferences with Michel Clivaz at the University of Montreal, the Grenoble school of
Architecture and the EPFL (Polytechnic School of Lausanne) on themes such as “art and tourism” and “mountain architecture”.

Invitation as a guest speaker at the Ecole polytechnique fédérale de Lausanne. EPFL: The Destroyed Project Invitation as a guest speaker at UQAM (University of Quebec in Montreal) on A Marriage of Art and Tourism


Invitation of Daniel GAUTHIER , founder of “Cirque du Soleil” , to join a creativity party, to developed the station Le Massif.


edesigning of the Vernissage in Zermatt, a new stage and a new concept which is even more modular, and the creation of a second Vernissage in Saas Fee.


The simultaneous inauguration of the 2 centres.

Photographic inventory of the works and archives of Heinz Julen by the photographer Serge Lohner and Michel Clivaz, private interviews to be used in the publication of a monograph.


Invitation as a guest speaker in Cimes 2002 in Courchevell on the subject of “Perspectives pour un nouveau siècle de sports d’hiver” (Perspectives on a new century of winter sports)

Invitation from Michel Clivaz to speak at the Château Mercier in Sierre, Valais Presentation of the Matterhorn Highway Stadium to the Zermatt city administration (in collaboration with Michel Clivaz)

Conferences and architectural projects: MHS (Matterhorn Highway Stadium) in collaboration with the architect Michel Clivaz.

The redesigning of the Rothorn piste and the transformation of the former incineration plant into a car-park with a capacity of 2000 vehicles, with the upper section serving as the arrival point of one of the resort’s ski pistes. This project was presented at the Vernissage for the first time in September 2003 and has caused a certain amount of controversy because of its boldness.

Creation of a new line of furniture: INTO the Object


Exhibition in Malmö, Sweden, at the Art Museum: ”The Last Room of a Vision”


Completion of the construction of INTO and the 2 buildings constructed as accommodation for the staff of the hotel, named “Echec” and “Mat”.

29 February 2000:

This hotel, which cost 27 million euros, was open for 7 weeks before being closed due to differences between Heinz Julen and the promoter Alex Schärer, who had the entire construction, apart from the shell, destroyed, thus removing all traces of the “artist”.

To express his sense of mourning, Heinz Julen organised an exhibition entitled “The Last Room of a Vision”, and published, with the support of his closest friends, a book accompanied by a DVD entitled: INTO The Performance

Exhibition at the “Art 2000” fair in Zurich: “The Last Room of a Vision”

Exhibition at the “Vernissage “The Last Room of a Vision”

Construction of his LOFT in one of the buildings of the hotel.


Opening of the Cœur des Alpes hotel, designed and partly built by Heinz Julen.


Beginning of the construction of INTO THE HOTEL


First plans for INTO THE HOTEL and drilling work for the tunnel begin.

Opening of the Enzo Vrony restaurant in Zermatt.

Transformation of a 12th century Walis chalet


One-man show at the Zurich Art Fair 96

Exhibition at the Andy Illien gallery: Mountain cubes

Presentation of the “Cube System” at Möbel Strebel in Aarau and at the Kornshutte in Lucerne

Construction of a mobile bar in Aarau


Development of the “Cube System”: furniture and art become one and the same thing.
The design and manufacture of armchairs made of different materials (wood, leather, metal) inspired by ”flight cases”, which when opened provide a comfortable and very original seat.

Exhibition at the Walchli gallery on the theme of Mountain Cube
“Mountain cubes” are metal cubes whose sides measure 30cm, in different colours,
thrown from the top of a mountain and then recovered from the bottom of crevasses. The art results only from the deformation inflicted on the metal by the rock face, but the artist is responsible for creating them. Each cube is then exhibited accompanied by a line on a map showing where it fell, putting the work back into its context.

Exhibition at the Schoenegg gallery in Basel (paintings and sculptures)

Exhibition at the Andy Illien gallery: fridge chair

Creation of a fountain, a sculpture with three kitchen sinks called Überfluss (overflow) which he donated to the village of Zermatt.


Construction of the View House. A new project, a new challenge: Heinz and his sister

Vrony decided to build a house with a revolutionary concept.

Heinz began work immediately, and was determined to construct the entire house, from the first sketch to the last shelves: he was involved in making the shell of the building to the same extent as he was in the design of the smallest piece of furniture.


Work on the subject of spirituality, with the representation of Jesus and Mary as its theme. A month’s stay in Israel.

Exhibition at the “Vernissage”: Seven private houses

Exhibition at the Luger Vlatten gallery in Heidelberg

Construction of his studio in Zermatt, built from of the concourse of the former Gornergrat mountain railway station.
With its metallic architecture in art nouveau style from the beginning of the century, the structure of this former station was doomed to disappear if Heinz Julen hadn’t decided to salvage it (as was his custom) and to turn it into his new studio. He cut the metal structure into four pieces, which he had transported by helicopter to the industrial zone at the edge of the village, where the building was reassembled on a concrete platform designed for this purpose.


Openning of the Vernissage Cultural Center of Zermatt.

The “Respekt” Exhibition at the Vernissage, with catalogue.


Exhibitions of sculptures with a religious theme, pictures and photos at the gallery of Andy Illien, a gallery owner in Zurich of international repute: works which fascinated, among others, Jean Tinguely, who saw great ability in Heinz and told him so.

Jean Tinguely should have been the first person to exhibit his works at The coming Vernissage Gallery, but he died two months before the exhibition.

Other internationally-known artists succeeded him: Daniel Spoerri – Günter Uetker – Balthasar Burkhard – Olav Breuning – Kathrin Freisager – Chantalle – Miche – MS.Bastian – David Willen – Martin Schnidrig – Stephan Rohrig, etc.


Transformation of the Rudenhaus in Zermatt

Exhibition in Zurich within the framework of the women’s tennis tournament sponsored by the Tages–Anzeiger newspaper, which had a gallery built there in which Heinz Julen exhibited his paintings, collages and sculptures.


Enlargement of the mountain studio at Findeln.

Three months’ stay in New York


Exhibition at the Rieder Galerie, Munich (objects, paintings)


Construction of a first studio in Zermatt


Exhibitions of several of his sculptures on the peaks surrounding Zermatt for films and photos.


Since there was nothing of its kind in Zermatt, he decided to construct his own gallery: The HEINZ JULEN Gallery. He built his gallery with his own hands and exhibited his works there.

These very special works were created out of elements salvaged from various places (plumbing, refrigerators, religious pictures,…), with each piece contributing its piece of history and life to the work.


Heinz Julen left Zermatt for the School of Fine Arts in Sion, stayed there for a year, just enough time to realise to what extent he needed the mountains and that he was ill-suited to the strictures of a study programme. He also discovered that art was the true vocation of the ski instructor he had been practically since he had left school.

Painting was at first a way to earn money, and he made a living through it with his representations of the famous Matterhorn, which he sold to tourists in the resort; but it was not his chosen path, and he turned to a more contemporary style of painting and then to sculpture in order to “make something with his hands”. He set himself up in his mountain studio, created things and subsequently gave several national and international exhibitions.


The beginning of the construction of his first studio at Findeln: it is here that he carried out his first self-taught experiments in construction and design, using everything that others would have thrown away; salvaging objects and adapting them from their original function became a way of thinking for Heinz Julen.

First paintings and creation of sculptures using everyday objects.


Feel free to contact us, we look forward to hearing from you.

Contact our Shop

Zermatt Selection
Bahnhofstrasse 7B
Zermatt 3920

Tel: +41 27 967 71 77

Email: shop@heinzjulen.com